How The New Yorker Plans To Double Its Paid Circulation To 2 Million
The New Yorker belongs to a rare club of publications whose revenue from readers exceeds that of advertisers. Total paid circulation for the highbrow weekly rose 12.3 percent last year to 1.2 million, even as the subscription price grew 20 percent to $120 for the most popular print-digital bundle. Today, readers contribute 65 percent of the revenue.
Based on that growth and the Trump bump, which helped deliver The New Yorkers biggest month in subscription growth in January 2017, executives at the news and culture weekly and parent Condé Nast believe they can double the number of paying subscribers by 2023.
Other publishers are trying to see how far they can go to get readers to pay for content, with ad revenue flagging. Elsewhere at Condé Nast, Wired just put up a paywall, and Vanity Fair has said its planning to. The New Yorker can charge a high price because it has an especially die-hard fan base , so the lessons of its experience are limited.
It was scary to think about charging three-figure sums, said Pam McCarthy, deputy editor of The New Yorker, recalling the decision to raise the price of the bundle to $100 in 2016. Then, we thought, people in their 20s are paying for Netflix when we were embarking on this increase. And The Times success is encouraging, as well as The Washington Posts growth. The lesson of the past five years has been not to undervalue ourselves.
The New Yorkers Botched Circumcision Article
I just performed a Brit Milah It was far from my first and, please God, it wont be my last. In fact, it wasnt even my first with this family. I was honored to be the babys brothers mohel five years ago. This event, much like the previous one, was moving for all those in attendance, whether physically or virtually. The father of the baby, who is a talented musician, had written a nigun the morning the baby was born, and he began the ceremony by playing it on the guitar, as we joined with him in song. Once the singing came to a close, the baby was gently placed in the lap of the Sandak who lovingly held him during the procedure. The group continued singing nigun after nigun as the baby was brought into the covenant with God and received his name. There were tears of joy and smiles all around. Mazal Tov could be heard echoing off the Judaean Hills.
The article is heartbreaking and a true challenge to read. As a mohel, I dont know what I would do if a Brit Milah I performed resulted in a life of pain and struggle such as Shteyngart is currently enduring. This is why Im constantly involved in professional development. I know the responsibility placed in my hands and work relentlessly to never lose focus of that fact.
But Shteyngarts article is not just about his present reality. Nestled in between the gut-wrenching descriptions is a litany of attacks on Brit Milah as a whole that warrant a response.
View Of The World Cover
Saul Steinberg created 85 covers and 642 internal drawings and illustrations for the magazine. His most famous work is probably its March 29, 1976, cover, an illustration most often referred to as “View of the World from 9th Avenue“, sometimes referred to as “A Parochial New Yorker’s View of the World” or “A New Yorker’s View of the World”, which depicts a map of the world as seen by self-absorbed New Yorkers.
The illustration is split in two, with the bottom half of the image showing Manhattan‘s 9th Avenue, 10th Avenue, and the Hudson River , and the top half depicting the rest of the world. The rest of the United States is the size of the three New York City blocks and is drawn as a square, with a thin brown strip along the Hudson representing “Jersey”, the names of five cities and three states scattered among a few rocks for the United States beyond New Jersey. The Pacific Ocean, perhaps half again as wide as the Hudson, separates the United States from three flattened land masses labeled China, Japan and Russia.
The illustrationhumorously depicting New Yorkers’ self-image of their place in the world, or perhaps outsiders’ view of New Yorkers’ self-imageinspired many similar works, including the poster for the 1984 film Moscow on the Hudson that movie poster led to a lawsuit, Steinberg v. Columbia Pictures Industries, Inc., 663 F. Supp. 706 , which held that Columbia Pictures violated the copyright that Steinberg held on his work.
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Will I Ever Get Through This Pile Of Old New Yorkers
First Person is a daily personal piece submitted by readers. Have a story to tell? See our guidelines at tgam.ca/essayguide.
Illustration by Marley Allen-Ash
I have spent a lifetime reading The New Yorker. More accurately, I have spent a lifetime trying to keep up with the magazine every week. Next to my bed sits a mountain of back issues that never seems to get smaller no matter how hard I try to work my way through it. Even during the darkest days of the pandemic, when I was stuck at home with plenty of time on my hands, I scarcely made a dent in the darned thing.
If I were married for as long as I have been trying to whittle down that pile, I would be approaching my 42nd wedding anniversary, which is three times longer than the national average, according to Statistics Canada. To put it another way, I have spent almost 294 dog years scrambling to keep up, based on the popular notion that one canine year equals seven human ones.
Like Sisyphus, I am condemned to toil ceaselessly at a task that cant ever be completed. But I would rather be doomed for all eternity to read back issues of The New Yorkerthan to push a heavy boulder up a steep hill. You never know what you might learn while youre at it.
Some time ago, I encountered a neighbour in my building as we were both fishing the latest issue of The New Yorkerout of our mailboxes.
You have no idea! I replied.
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The True History Of Eustace Tilley
R.C. Harvey | August 31, 2017
Alfred DOrsay was not the sort of fellow Id invite into my home for a drink, dinner, and deep philosophical conversation in the Hare Tonic Library over a vintage bandy. Reading between the lines of even a short biography , we learn that Comte dOrsay, while an amateur painter and sculptor of modest attainment, was a calculating social climber and parasite of somewhat more conspicuous success. He was the sort of fellow who would make off with his hosts wife. And in fact, thats exactly what he didwith an eye on both her charms and her fortune.
Born in Paris in 1801, son of a Bonapartist general and the illegitimate daughter of a duke and an adventuress, DOrsay entered the French army of the restored Bourbon monarchy at the age of 20 and while in London attending the coronation of George IV, he became acquainted with the first Earl of Blessington and his wife Marguerite, reputedly forming a menage a trois, which may account for at least some of his attraction for George Gordon, Lord Byron, who was rumored to have indulged in a similarly illicit affair with his half sister, Augusta. Byron praised Comte dOrsays gifts and accomplishments and his knowledge of men and manners and his prowess of observation. And probably envied the counts domestic arrangements.
There, he met the other Salt Laker who would influence cartooning in Americaa teenage artist three years older than he, John Held, Jr., who was born and raised in Salt Lake City.
It Shouldnt Be Hard To Read One Issue Per Week In Theory But A Week Seems To Go Awfully Quickly Laura Furster Writes
I subscribed to The New Yorker in early 2020. After long admiring the legendary Manhattan-based publication, myself being not only a writer but an aspiring professional cartoonist, I signed up for a cheap six-week trial. When the trial was nearing its end, Id already become accustomed to receiving a crisp new magazine in my mailbox every week, and so, when my mom asked me what I wanted for my birthday, I told her I wanted my subscription renewed.
I plan on receiving The New Yorker for a very long time, quite possibly the rest of my life. I cant foresee ever choosing to forego the well-crafted articles on endless niche topics, the at once surprising and classic single-panel cartoons, or the poems by authors Im often discovering for the first time.
Im becoming as attached to The New Yorker as I am to my vintage boot collection, to my selection of inherited china teacups, to my extensive array of jewelry acquired over decades.
The problem is, The New Yorker is published weekly, with the exception of two issues in the year that each span two weeks. Thats 50 issues per year. It shouldnt be hard to read one issue per week, in theory, but a week seems to go awfully quickly, and since I dont check the mail every day, especially during pandemic isolation, I sometimes end up pulling multiple magazines from the mailbox at once.
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Why I Read The New Yorker Magazine
Word count: 662 words
Reading time: Less than 3 minutes
While I read at least 52 books every year, I also make time to read The New Yorker magazine Read on to learn why
I was in my early 20s when I saw the New Yorker for the first time. Initially, I was nonplussed.
It was dull looking. The articles were long and seldom relieved by more than a single photo. The columns were narrow, like ones in newspapers. And the listings! Pages and pages of Goings On About Town. Could one town conceivably have so many pieces of theatre, art exhibits and jazz concerts showing at the same time? I was exactly 30 before I went to Manhattan and discovered that, indeed, it could.
Sadly, I was so put off by the magazines appearance I didnt read even a single article. It was my eventual visit to the city that finally turned me into a New Yorker magazine zealot.
My sister-in-law now gives my family a subscription each year for Christmas. Its both a gift and a massive commitment. Each issue contains what is likely a months worth of reading material – and yet the damn thing comes out every week. There are five so-called special issues which cover two weeks but which contain almost double the material.
I feel the same way, but I have three lets call them survival strategies:
1) I will not turn reading the New Yorker into a chore. I read what I feel like and in the order I feel like. This is a bit like turning my house into a doctors waiting room, but Im okay with that.
How The New Yorker Found Its Digital Groove
When past presidents and other luminaries of a more civil time in Washington turned John McCain’s funeral a month ago into an elegy for bi-partisan political courage, I wondered, as a loyal New Yorker reader, what the magazine would have to say when it hit my mailbox a week or 10 days hence.
No need to wait. The magazine’s website had coverage from a young reporter followed by posted that same Saturday afternoon.
More of the same was in play when Newyorker.com published Jane Mayer and Ronan Farrow’s account of accusations of sexual misconduct from Yale classmate Debbie Ramirez against Brett Kavanaugh.
The sensational story went up on a Sunday night, dominating Monday’s news cycle but did not and will not appear in the print magazine.
Not all of Newyorker.com’s exclusive content is heavy duty. Food critic Hannah Goldfield had a piece not long ago on how to make ice cream in a plastic bag not exactly a fit for the print New Yorker.
In all, editor Michael Luo told me, NewYorker.com generates 10 to 15 pieces a day for internet eyes only, as well as including all the contents of the print edition in daily servings through the week.
The site didn’t burst from nowhere it has been growing for over a decade. But it seems to be hitting on all cylinders, both journalistically and as a business, over the last 18 months. And this is at a time when troubled legacy magazines have been struggling to find the right digital iteration.
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Magazines That Are Worth Your Money
Over the past couple of years, Ive let every one of my magazine subscriptions lapse.
Part of it is that it became expensive, and I needed to reduce expenses. But more often than not, I wasnt making time to read them. Theyd pile up and the days would go by as they remained unread.
When I was looking for something to read, Id grab a book instead.
But I think its time to reevaluate that. Ive recently come to realize that I really enjoyed the periodic arrival of great writing in my mailbox I simply need to make the time to slow down and read them when they arrive.
This week, Id like to share with you a few great magazines that I have, at one time or another, subscribed to and to which I will likely consider renewing my subscriptions soon.
The New Yorker:At $109 a year, The New Yorker is by far the priciest subscription on this list, but its worth every penny. The reporting is superb and the stories are compelling. It is the gold standard of news and culture magazines.
Juxtapoz:This offbeat art magazine showcases painting, photography, illustration and graffiti and street art, and profiles the artists behind the work. Each issue is rich and colorful, and a joy to flip through. And at $29.99 for four quarterly issues, it wont break the bank.
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How Black Feminists Defined Abortion Rights
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It will probably be months before the Supreme Court decides, in Dobbs v. Jackson Womens Health Organization, whether to overturn Roe v. Wade. But, in this latest round of attacks on Roe, a novel line of argument has emerged: that forced pregnancy and parenthood no longer constitute a hardship for women. Lawyers representing Mississippi, the appellant in the lawsuit, describe a world that has fundamentally changed over the past fifty years, in which the burdens of parenting have been lifted and women have been empowered to have it allto assume a career while still raising families. As for those women who would prefer not to parent, they now have the option to simply terminate their parental rights.
That Dobbs originates in Mississippi, the poorest state in the country, twists this fairy tale into a cruel joke. In Mississippi, nearly half of women-led households live in poverty, almost twice the national average twelve per cent of women in the state lack health insurance, compared with eight per cent nationally. Barretts blithe suggestion that pregnant women simply go fifteen, sixteen weeks more ignores, among many burdens, that pregnant women in Mississippi die at higher rates than their peers in most states, including Louisiana and Georgia. And because this case is no longer just about Mississippi, it also ignores the fact that Black women are three to four times more at risk of dying in childbirth than white women.